The answer is simple. Recruiters receive tonnes of CVs every day, which is probably the reason your CV never made it to the top of the pile. Going over a pile of up to 500+ CVs to find the right candidate can take up to 50% of the recruiters time. It is for this reason that HR departments are now starting to utilise artificial intelligence (AI) to help them speed up this process and find the most suitable candidate.
What is artificial intelligence?
According to Technopedia, AI is an area of computer science that emphasises time creation of intelligent machines that work and react like human. AI can participate in activities that involve speech recognition, learning, planning, and problem-solving. It is probable that you have already used AI, for example, Siri, an intelligent assistant installed in all iPhones which responds to voice commands.
How is HR using AI?
You might be surprised to know that HR is using AI even before you apply to a job.
Yes, this is possible through the use of softwares like Entelo, which outreaches candidates without them even applying. This software has a big social media database from which it finds its potential candidates. This data recruitment platform has allowed recruiters to find more applicants that match the job criteria and increase the chances of finding a more qualified candidate.
‘It has set new benchmark for response rate… It has put more rigor [into the process] and given them more access to more data on candidates’ — Becky McCullough, Director of Recruiting at digital marketing firm HubSpot Inc.
Watch the video ‘Artificial Intelligence in Your Workplace’ to learn more.
Another software that is commonly used among recruiters is SAP Resume Matcher. In comparison to Entelo software, this one uses the data registered candidates have submitted along with their CV and cover letter. The software then analyses the data and allows the recruiters to rank the skills of the potential candidates. It is a very interactive software as it lets recruiters rank the candidates based on different variables, such as education, experience, skills, etc. SAP Resume Matcher has allowed the recruiter use their time more efficiently. Similarly, IBM launched the software Watson, which works on top of the CRM systems, to rank candidates based on a fit score
‘Recruiters spent 60% of their time reading CVs’ — Juergen Mueller, SAP’s Chief Innovation Officer.
Furthermore, if you have been successful and have been invited to an automated video interview, chances are that the video software is using AI to help recruiters decide if you are being honest about your skills and decipher your personality. Companies like Unilever recently implemented this intelligent system in their HR process.
What’s next?
More and more companies are using social media like LinkedIn to find new candidates and learn more about you. Thus, you might consider updating your social media profiles to stand out from your competitors and attract recruiters.